Founder, SB Projects, Entertainment Industry Powerbroker and one of TIME Magazine’s 100 Most Influential People in the World
Scooter Braun is one of the entertainment industry’s most iconic power brokers and the founder of SB Projects, a diversified entertainment and media company with ventures at the intersection of music, film, television, technology, brands, culture and social good. Today, Braun has a roster of the top pop culture icons under his management, record label, and publishing companies that include Justin Bieber, Kanye West, Ariana Grande, Usher, Karlie Kloss, Tori Kelly, Carly Rae Jepsen, The Black Eyed Peas, and Martin Garrix to name a few. Braun has broken more new artists than any other music executive in the last decade and now has expanded his reach by establishing a fund, which invests in some of the largest management, media and rights companies in the industry. As Braun continues to expand SB Projects, he remains committed to the company’s founding philosophy of giving back and designs a philanthropic element for each new initiative. Braun serves as Chair of the Advisory Board of Pencils of Promise, a non-profit organization that builds schools in developing countries.